RonanJQuinn

Key Social Media Trends That Could Take Over In 2018

It’s that time of year again, when various industry influencers posit their predictions for the key trends to watch out for  in the social media sphere.

I like to check out the previous years prediction from various sources, and you can quickly see those who prefer hype and craze to create a flurry of low value shares and clickbait over what the data is actually telling us and how users, clients and customers are interacting and engaging with the plethora of social media platforms and tools at their disposal.

The best approach is to not take any one source or data set as gospel, but rather, collate the meta data and article sources, and you will start to see statistically significant trends in use and behavior.

Filmora folks have taken this approach with the infographic below which resists the temptation to hype AI takeovers and robots gaining human like awareness, and instead, looks at the trend data to point out where you should be more focused on in 2018 and beyond.

Hopefully it serves as food for thought with your own strategic planning for marketing you small or medium sized business.

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Invest in your business and organization by hiring SME Marketing Labs to take care of your online footprint. Get an unfair advantage over your business competitors. We offer no nonsense advice and services without the fluff, slow moving, and unnecessary expense of traditional old world print ad agencies who don’t know SEO and sometimes end up hiring us to do the work for them.

BOOK AN APPOINTMENT ON A DAY AND TIME THAT SUITS YOU NOW

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